The opportunities found and facilitated with Fuelance will always generate enough work - enough for your freelance business to not just survive, but thrive. While you'll no doubt be grateful for the never-ending supply of leads, you may well want to bag a client that’s off the beaten track - one who isn't actively searching for freelancing help, but one you would like to become a new client all the same. Below are cold email templates for pitching in both scenarios. The templates include the usual outreach necessities, some cater to various freelance fields, but you can mix and match them with your own skill set easily.

Cold Outreach Template #1: Be a Fanboy/Fangirl that follows

Subject Line: Following [company name] from the very start!

Intro: Hey [First Name],

Seen the post on Reddit about the [work required] needing done. I’ve been watching your journey on [social platform/forum/site e.g. wip.co] since [month/year company launched].

Value Offered: I just created [solution] for [another client]. It put them on the front page of Hacker News, got them 12.7k thousand unique visitors and 120 new signups.

Deal Sweetener: And all in less than 24 hours.

CTA: Got time for a 5 minute call about 4pm tomorrow so I can show how I can do the same for [prospects company name]?

Sincerely,